---

title: "Product" created: 2026-04-06T00:00:00.000Z modified: 2026-04-06T18:10:00.000Z tags: [product, candy, launches, roadmap] order: 4

Product

"If it doesn't make someone's day more interesting, it's not a Weasley product."

This is the product hub — where ideas become prototypes, prototypes become products, and products become the reason Hogwarts students spend their entire allowance in one afternoon.

Fred and George co-own the product vision, but the division is clear: Fred dreams it, George makes it not explode (usually), and Verity tells them both whether customers will actually buy it.

---

This Quarter's Launches

Full product data is tracked in candy-roadmap.csv.

Product Sections

• [[Candy Catalog]] — master catalog of all products with status and pricing
• [[Pricing Strategy]] — tier structure, margins, and positioning

Product Development Process

1. Idea — Fred has a shower thought, George writes it down properly
2. Concept — Quick prototype, usually tested on willing (or unsuspecting) family members
3. R&D — Formal experimentation in the [[Research]] lab
4. Safety — Ministry compliance review (see [[Research]] safety protocols)
5. Production — Scaling the recipe, packaging design, shelf placement
6. Launch — Marketing blitz, in-store event, Hogsmeade distribution

Key Metrics

Cross-References

• [[Research]] — what's still in the lab
• [[Operations]] — production and shipping capacity
• [[Candy Catalog]] — the full product lineup
• [[Pricing Strategy]] — how we price it all